On his latest, Griff, known for colorful slang, shines a spotlight on the latest Chicago synonym for Air Jordan basketball shoes with, “Jeffs”. While avid basketball fanatics feel an intimacy with Michael Jeffrey Jordan commonly referring to him simply by ‘Mike’, Chicagoans feel a deeper kinship to the G.O.A.T. In some southside barbershop’s, he is “Jeff”.

Sneakerheads everywhere just got a theme song.