Last night in NYC at his 40/40 Club, Jay-Z hosted a launch party for 2K Sports NBA 2K13, which he executive produced.

Alongside Hov were Hip-Hop, Hollywood and reality TV stars, such as Meek Mill, Nas, Derrick Rose, Kevin Durant, Kris Humphries, Talib Kweli, Bridget Kelly, Tracy Morgan, the cast of Jersey Shore and many others, who hit the red carpet to celebrate the official launch of NBA 2K13.

NBA 2K13 is set for an official release of October 2nd.

Below we have some footage (via Konsole Kingz) recapping the events that took place at the launch party: