Hip Hop mogul Sean “Diddy” Combs has joined forces with the WWE and released a minute long public service announcement encouraging kids to stand up against bullying as part of the WWE’s “Be a STAR” anti-bullying campaign.

Diddy gave a statement on why he is taking part in the campaign:

Bullying is a very serious issue and needs to stop now.

Diddy will serve as an ambassador for “Be a STAR,” the anti-bullying initiative co-founded by WWE and The Creative Coalition.

WWE Chairman and CEO Vince McMahon released a statement on Diddy’s partnership with the Be a STAR anti-bullying initiative:

WWE is proud to continue its partnership with Sean ‘Diddy’ Combs and join together to put an end to bullying.

Watch Diddy and the WWE’s anti-bullying PSA, below: