Death Of Auto-Tune? Not So Fast Says Creator
by on June 23rd, 2009
Hip Hop power player Jay-Z has no doubt garnered the attention of the entire Hip Hop industry with his latest release, Death Of Auto-Tune a.k.a. D.O.A.
The track, which was released earlier this month, sparked many debates and has prompted even more responses.
From Jamie Foxx to T-Pain, nearly everyone has had a say in the matter--even the creator of the software himself, Andy Hildebrand.
In a recent interview with The National Post, Hildebrand says Auto-Tune isn't going anywhere.
"Artists come and go, but the Auto-Tune vocal is forever," says 62-year-old Hildebrand, a former Exxon executive who developed his pitch correction software while working on an oil rig and testing underwater echoes for the presence of oil.
"I haven't heard the Jay-Z song, but he's a smart guy. I'm sure he knows Auto-Tune would be almost impossible to kill."
Hildebrand put the software on the market in 1997 and says that within two years, 90% of the music industry was utilizing it.
It was even featured on early 2Pac and Blackstreet records, however it wasn't until Akon released Trouble in 2004 that misused Auto-Tune revolutionized R&B.
A year later, Akon discovered T-Pain, whose use of Auto-Tune has changed mainstream music as we once knew it.
Hildebrand says Auto-Tune will keep swinging because today's singers just can't hit the notes anymore.
Death Of Auto-Tune is the first street single off Jay-Z's Blue Print 3 which will be in stores on September 11th, 2009.



























its just a matter of time before artists will get tired of it
and eventually move on
like Jay said, its not a trend anymore,
its become a gimmick
personally when T-Pain first came out and made it popular i thought it was cool
now im just tired of it cuz everyone seems to be using it
its become over saturated, we need to move away from that shit
like he said the AutoTune is here to stay…
it was here before a lot of these “singers”…
and it’s gonna be here long afterwards.
Jay’s got a lot of nerve thinkin he’s gonna kill the auto-tune single handedly.
i was talking about in hip hop,
where a lot of rappers are using it.
i think it will eventually die out
It was even featured on early 2Pac and Blackstreet records, however it wasn’t until Akon released Trouble in 2004 that misused Auto-Tune revolutionized R&B."
so it was somehow used on early pac records when the software didnt even hit the market until a year after he died…..this site has way too many dumb motherfuckers writing for it….
the device used on the pac records, was a motherfucking vocoder…look it up, you ignorant ignorant people
Is it that hard to understand what he meant by this song? If you don’t get it, go listen to those simple ass rappers, thats the only music you will ever understand the meaning behind. I swear, some people should not be able to voice their opinions just because their opinions are completely retarded…
Look at all the retards sayin shit like “Who the fuck is he to say its dead?” Get out of here with that retarded nonsense…
Auto-tune is for people with no talent to try and make something that vocally sounds pleasing to the ear. How else do you think old-ass Cher got play on the radio and in the club scene in the late 90s?
We’ve seen this before, the Jay-Z formula: jump on the next trend as soon as it begins to gain popularity, act like the spokesman for it and then hate on it the minute you hear dissidence from the public to sound like a leader. I would respect Jay if he hated auto-tune from the beginning or if he just flat out said it was lame without the exceptions of the people he supports. I swear he sounds like a true Republican, maybe the song he did with Nas was truthful.
I’M NOT SAYING HE HASN’T PUT OUT GOOD MUSIC IN HIS CAREER, but lately he’s been reduced to just a trend-jumper that pretends to have an independent view of things. In reality Jay would dress up like a woman if that was the new trend making the most money in hip-hop business, you just have to respect him for what he is which is an excellent marketer and business man.
As for the song, the first verse is dope (“This will offend my political connects”). The rest is just modern Jay, rambling and making little sense with maybe one or two nice rhymes to save face. Throw a few ad-libs saying “Hova” or something about his money and businesses and you have another turd that the sheeple eat right up. Until it gets lame after a month and he has to come out with a new record to conform the the newest trend that he will later speak out against. WHAT A LIVING LEGEND!
People need to start listening with an objective ear instead of liking the music for who raps on it, then maybe the radio would have something that I could listen to. Just cause Jay, 50, Beyonce, Kanye, Wayne, or any other household name comes out with a song doesn’t mean that it’s good music. If it was good music it wouldn’t have to be played two or three times every hour to catch on like most of Jay-Z’s music. If people knew anything about psychology and the fact that the more familiar something is to us then the more we like it, we’d have better music and more of a variety on the airwaves instead of the same 10 fuckin songs over and over and over and over and over. This is why record companies pay radio stations for so many spins per week, so they can exploit this clinically researched phenomenon. But whatever, this site is called Defsounds so Jay probably owns this site too. I’m pretty much talkin to a wall with this point of view.
“Hildebrand says Auto-Tune will keep swinging because today’s singers just can’t hit the notes anymore.” Aint that the truth?
Now to this article.
“62-year-old Hildebrand, a former Exxon executive who developed his pitch correction software while working on an oil rig and testing underwater echoes for the presence of oil.”
Anyone else catch that? Jeez I bet dude has more money than Jay.
fuck me sidewayz (no homo)
i though he was some old washed up fogie
Damn! This guy gets props from me.
damn.
Idk, just my thoughts
just from one song hes affected the whole music industry
if he got a few other guys like kanye or someone else from rocafella to spit a few verses on the song then it would be something humongous and then he prolly would be able to eventually kill autotune in the hip hop community
-do the “boo”
doo flinky you created another account???
speakin of jamie foxx, anyone remember his 1st stand-up comedy special? at the end he was singin while playin the piano and he KILLED it! why doesn’t the industry want us to hear that jamie??
akon is goat
goat for suckin dick and raisin tht ass.
faggot lol. ask bout me
thats like saying if jay-z come out went a song call death of crack an yaw thing he gonna make everybody stop doing crack or selling it ha ha yaw more foolish then i thought ha ha…..
this is death of auto tune
moment of silence
I agree with JAY
I can’t stand this shit no more
Fuck that Auto Tune Shit unless it’s T-Pain
weezy, or kanye
aight mr. bitchassness
i ain’t that much of a hater
i just tried to give jay props
i think sometimes auto tune is aight but it’s used toooo many times
and that’s on some fake shit